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Institute of International Business
 

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Publications

 

 

 

PROBLEMS OF THE CONTEMPORARY WORLD ECONOMY

PAPERS AND MATERIALS OF THE INSTITUTE OF INTERNATIONAL BUSINESS, NO. 26

Edited by Hanna Treder

Fundacja Rozwoju Uniwersytetu Gdańskiego, Sopot 2008

 


 

 

Danuta Marciniak-Neider

TERMS OF PAYMENT IN INTERNATIONAL TRADE


Pub. University of Gdańsk, Gdańsk 2008
 


This book (fourth edition) presents the methods and terms of payment in international trade. The publication describes: bills of exchange, cheques, documentary collection, documentary credit, bank guarantees and bonds, costs of bank operations, international factoring, forfaiting, International Chamber of Commerce rules for international payments. The integral part of the book are exhibits of payment documents.
This is a comprehensive and essential publication for international business students as well as a guide for exporters and importers.

 

 

 


 

 

 

 

INTERNATIONAL JOURNAL OF EMERGING AND TRANSITION ECONOMIES

Volume1, Number 1 and Number 2

Edited by Yasemin Arbak and Iwona Sobol

Faculty of Business, Dokuz Eylül University
Institute of International Business, University of Gdansk

 

The International Journal of Emerging and Transition Economies (IJETE) is a joint publication of University of Gdansk and Dokuz Eylul University from Izmir. The Journal is edited by both parties and is published once a year alternately by each party. The objective of the Journal is to serve as an outlet for the increasing flow of scholarly research concerning business, economics, and political issues that are unique to the emerging and transition economies.

The first volume of the Journal, consisting of two issues, was published in spring 2008. It contains 22 articles covering a range of topics connected with business and economy of Poland and Turkey.

 


MEETING GLOBAL CHALLENGES

WORKING PAPERS, INSTITUTE OF INTERNATIONAL BUSINESS, NO. 25

Edited by Krystyna Żołądkiewicz and Tomasz Michałowski

Fundacja Rozwoju Uniwersytetu Gdańskiego, Sopot 2008

 


Tomasz Michałowski

INTERNATIONAL MONETARY FUND
ACTIVITIES AND PROPOSALS FOR REFORM

Wydawnictwo Uniwersytetu Gdańskiego, Gdańsk 2008

 


 

  

Anna Maria Nikodemska-Wołowik

Communicating Market Identity in International Environment

Wydawnictwo Uniwersytetu Gdańskiego, Gdańsk 2008


This book mainly aims to recognize the determinants of communicating the market identity (the term close to corporate identity) of economic entities functioning in the international environment, taking into account the impact of economic thought on shaping those determinants.

A properly created and communicated market identity may endow an organization with individual features by distinguishing and separating it within its environment, as well as may support creating the relations with stakeholders, leading to strengthening of partnership ties, which fits the idea of relationship marketing. Moreover, in line with the postulates of the value-based marketing paradigm, identity as a component of non-tangible assets creating an intelectual value, strengthens competitive advantage of an organization on the market. On the other hand, as the objective of both scientific and practical research, identity requires interdisciplinary and holistic attitude, which is reflected by the research perspective of grounded theory used in this book.

In this book the author attracts attention to the general social phenomenon - perceived from an economic perspective - that is the return to humanistic values. An assumption was adopted that in the centre of presented reflection will always be a human being, with his or her inviolable and inalienable dignity, attached to everlasting traditions, representing both sides of the market: demand and supply. It should be stressed here that the sixth chapter shows the directions of applying the concept of identity, on the basis of the example of family enterprises. They belong to significant objectives of academic research, as well as play an important role in the economy on the international scale. There were identified universal foundations of family enterprises identity, also indicating the distinguishers of autonomous character. On the background of worldwide tendencies, the identity components deciding on the survival ability of Polish family enterprises were distinguished. The book is completed with conclusions on theoretical and empirical analysis of determinants of market identity in communication process in the international environment, as well as outlining the directions of further research.

A crucial element of the book was the author’s own empirical research, using primary sources, carried out for the needs of this publication, included in three projects: ”Attitude to Communicating Market Identity in International Environment”, ”Communicating Enterprises Identity in Poland in 1989-2005” and ”Identity of Polish Family Enterprises Established Before 1988 Against Challenges of International Environment”.



  

PROBLEMS OF THE CONTEMPORARY WORLD ECONOMY

PAPERS AND MATERIALS OF THE INSTITUTE OF INTERNATIONAL BUSINESS, NO. 24

Edited by Hanna Treder

Fundacja Rozwoju Uniwersytetu Gdańskiego, Sopot 2007


 

  

Krystyna Żołądkiewicz

ECONOMIC INTEGRATION BETWEEN AUSTRALIA AND NEW ZEALAND AS A MODEL OF CONTEMPARARY PROCESSES OF INTEGRATION


Wydawnictwo Uniwersytetu Gdańskiego, Gdańsk 2007

This publication appears to be the first on economic integration between Australia and New Zealand (Closer Economic Relations - CER). In the book there are presented the background and main objectives of the CER Agreement, evolution of tendencies in relations between the two countries and instrumental determinants of Australia New Zealand free trade area. It also shows the achievement of full free trade in goods, services and liberalisation of labour and investment markets and analyses their impact on trans-Tasman trade, labour mobility and investment. There are also developments of the Single Economic Market (SEM) in Australia New Zealand relations based on the European Union experiences.

 


  

Hanna Treder

EVOLUTION OF THE POLISH INSURANCE MARKET ON BACKGROUND OF THE EUROPEAN INTEGRATION

Wydawnictwo Uniwersytetu Gdańskiego, Gdańsk 2007

In the book there are presented the most important tendencies in development of the Polish insurance market, as a part of a financial sector. This sector constitutes the foundation of economy so its proper functioning is particularly important for development of each country. There are different aspects of market development which have been included in content of the book: insurance law regulations, mutual relations between demand and supply on the market, the main factors effecting activity of insurance companies, current condition and the future direction of development of the Polish insurance sector as a part of EU insurance market.

 


  

ed.: Ewa Okoń-Horodyńska, Sylwia Pangsy-Kania rev.: Danuta Marciniak-Neider, Krzysztof Piech

INNOVATIVENESS IN THE PROCESS OF BUILDING KNOWLEDGE ECONOMY IN POLAND

Instytut Wiedzy i Innowacji, Warszawa 2007

Innovativeness is a core feature of the knowledge economy. The goal of this book is to present selected aspects of knowledge economy in Poland. The book concentrates on innovativeness: challenges and possibilities in the aspect of Lisbon strategy. This publication consists of three parts – 16 articles of 21 authors.

 


 

Sylwia Pangsy-Kania

 

INNOVATION POLICY AND NATIONAL STRATEGY OF COMPETITIVE DEVELOPMENT

 

Wyd. Uniwersytetu Gdańskiego, Gdańsk 2007

Innovativeness  is required to become and to remain competitive and dynamic economy. Innovation policy is evolving rapidly in responce to globalization and the knowledge-based economy. It means, that the role of innovation policy is very important, expecially in Poland, because of low level of innovativeness.

This book describes the problems of innovation policy in the context of three levels: macro-, mezzo- and microeconomic.The book consists of 7 chapters.


PROBLEMS OF THE CONTEMPORARY WORLD ECONOMY

PAPERS AND MATERIALS OF THE INSTITUTE OF INTERNATIONAL BUSINESS, NO. 23

Edited by Hanna Treder

Fundacja Rozwoju Uniwersytetu Gdańskiego, Sopot 2006


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Sławomir Antkiewicz

THE STOCK MARKET IN POLAND. INSTRUMENTS, INNOVATIONS AND PERSPECTIVES.

Wydawnictwo Uniwersytetu Gdańskiego, Gdańsk 2006

This book presents the structure, varieties and techniques of valuation and the way how the Polish stock market has developed.  It also provides perspectives on the development of existing fixed interest securities available in the Polish market and those which will become available in the future. This book is not only the economical analyze of these instruments issued by companies, self-governments as Central and other banks may also issue them.  There is significant emphasis on investing in fixed interest securities by investment trusts.  The new generation of instruments and derivatives based on the fixed interested securities have been introduced in the book.  Emphasis is also placed on the legal aspects.

The book is mainly for students of Business and Management Colleges who are interested in stocks, the capital market and banking.  This book can be the basic text book for subjects like the Capital Market, Finances and Banking.  This book would also be interesting for MBA and postgraduate students, who have already had work experience in finances.


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Edited by Edmund Pietrzak and Magdalena Markiewicz

FINANCE, BANKING AND FINANCIAL MARKETS

Wydawnictwo Uniwersytetu Gdańskiego, Gdańsk 2006

The academic handbook Finance, banking and financial markets gives a reader the theoretical and practical approach to financial and currency markets, from both a national and international overview.

The publication covers a wide spectrum of issues: from traditional, investment and central banking through all sectors of financial markets to derivatives market and public finance. It also covers a bright description of a dealing room while Faculty of Economics at University of Gdansk is unique in having a university dealing room since 2003.

The book is a grand selection for the students of economic faculties and academies as well as for the employees of financial institutions and risk managers.

The publication is issued in memory of people, who suffered from terrorist attacks for global financial centre – World Trade Centre in 2001.


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Edited by Danuta Marciniak-Neider and Janusz Neider

FREIGHT FORWARDER'S HANDBOOK

Third edition

Published by POLISH INTERNATIONAL FREIGHT FORWARDERS ASSOCIATION, Gdynia 2006

The handbook covers the essential knowledge needed to obtain FIATA diploma in freight forwarding. This diploma is recognized by freight forwarding companies world-wide as a proof of competence.
International Federation of Freight Forwarders Association in Zuerich approved the manual as the training material used by Polish International Freight Forwarders Association for vocational training/education.
The contents contain 444 questions and answers on 657 pages.The handbook consists of 22 chapters:

1.      Legal principles of freight forwarding

2.      FIATA documents

3.      European Union transport policy

4.      Transaction in foreign trade

5.      Terms of delivery in foreign trade

6.      Terms of payment in foreign trade

7.      Maritime transport

8.      Sea ports traffic

9.      Road transport

10. Rail transportation

11. Air transportation

12. Inland waterway transport

13. Multimodal transport

14. Carriage of dangerous goods

15. Carriage of heavy cargoes

16. Information technologies in freight forwarding industry

17. Principles of logistics

18. Transport insurance

19. Customs procedures in foreign trade

20. VAT in transport and freight forwarding industry

21. Marketing in freight forwarding companies

22. Some remarks about ethics in freight forwarding business.
 


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Janusz Neider

TRANSPORT IN INTERNATIONAL TRADE

Wydawnictwo Uniwersytetu Gdańskiego, Gdańsk 2006


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THE INFLUENCE OF THE GLOBALIZATION PROCESSES ON CENTRAL AND EASTERN EUROPEAN REGION

WORKING PAPERS, INSTITUTE OF INTERNATIONAL BUSINESS, NO. 22

Edited by Karolina Klecha and Tomasz Michałowski

Fundacja Rozwoju Uniwersytetu Gdańskiego, Sopot 2006


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Joanna Bednarz, Eugeniusz Gostomski

ECONOMIC ACTIVITIES' FINANCING

Wydawnictwo Uniwersytetu Gdańskiego, Gdańsk 2006


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POLISH TRANSFORMATION EXPERIENCE

WORKING PAPERS, INSTITUTE OF INTERNATIONAL BUSINESS, NO. 21

Edited by Joanna Pietrzak

Fundacja Rozwoju Uniwersytetu Gdańskiego, Sopot 2006


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STUDENTS PAPERS OF THE FACULTY OF ECONOMICS

OUR STUDY No. 2/2005

eds. Sylwia Pangsy-Kania, Magdalena Markiewicz

Fundacja Rozwoju Uniwersytetu Gdańskiego, Gdańsk 2005


This is the second edition of scientific papers, contains the results of research which have been done by students of Faculty of Economics.


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POLISH ECONOMY IN THE EU. ENTERPRISES, BRACHES, REGIONS

edited by Sylwia Pangsy-Kania, Grzegorz Szczodrowski

Fundacja Rozwoju Uniwersytetu Gdańskiego, Gdańsk 2005

 


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POLISH ECONOMY IN THE EU. INNOVATIVENESS, COMPETETIVENESS, NEW CHALLENGES

edited by Sylwia Pangsy-Kania, Grzegorz Szczodrowski

Fundacja Rozwoju Uniwersytetu Gdańskiego, Gdańsk 2005


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POLISH ECONOMIC POLICY AND ECONOMIC DEVELOPMENT THE EU. REVIEW AND PERSPECTIVES

edited by Sylwia Pangsy-Kania, Grzegorz Szczodrowski

Fundacja Rozwoju Uniwersytetu Gdańskiego, Gdańsk 2005

 


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Janusz Neider, Danuta Marciniak-Neider

MULTIMODAL TRANSPORT IN EUROPE

Wydawnictwo Uniwersytetu Gdańskiego, Gdańsk 2005

The book desribes the problems of multimodal transport in Europe. It explains them by  presenting in 6 chapters:

-          the idea and development of multimodal transportation,

-          European Union transport policy,

-          sustainable development of rail-road- maritime transport,

-          transport policy of Alpen countries – Austria and Switzerland.

This publication should be of interest for students of international business, international transport and logistics, European studies. It can also be useful for business people from transport, forwarding and logistics industry.


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PROBLEMS OF THE CONTEMPORARY WORLD ECONOMY

PAPERS AND MATERIALS OF THE INSTITUTE OF INTERNATIONAL BUSINESS, NO. 20

Edited by Hanna Treder

Fundacja Rozwoju Uniwersytetu Gdańskiego, Sopot 2005

 


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BASICS OF INTERNATIONAL BUSINESS

Edited by Hanna Treder,

Pub. University of Gdańsk, Gdańsk 2005


The second edition of the academic handbook contains quite new chapters, including description of some the EU common policy regulations. The role of the government in foreign trade area presents the part of the book. Among others there were presented: instruments of export backup and duty politics. Moreover the authors of the book described also many practical aspects of business transactions on the foreign markets.

This book should be of interests for students of international business or other economic specialties   interested in the field of international business relations. It can also be useful for importers and exporters who search for sources of extending their knowledge about circumstances of running business abroad.


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TRANSFORMATION OF THE CONTEMPORARY WORLD ECONOMY

Edited by Ewa Oziewicz

Polskie Wydawnictwo Ekonomiczne, Warszawa 2006

Internationalization and globalization processes which may be observed in the world, as well as the enlargement of the European Union have made international economics more interesting discipline, especially in practical dimension. The manual describes the problems of contemporary world economy. It explains them by presenting in the world dimension: trade of goods and services, economic policies, capital flows and migration of labour, transfers of technology, monetary system and financial markets, effects of economic integration and globalization, etc.

The manual has been designed for scholars and students dealing with economics, management, European studies.

The books numbers 326 pages containing six annexes.


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Anna Maria Nikodemska-Wołowik

(co-authors T. P. Górski, M. Wołowik)

NOT ONLY LOGOTYPE. DIFFERENTIATION AND INTEGRITY IN BUSINESS

Oficyna Wydawnicza Branta, Bydgoszcz 2004

The idea of the book came from business and academic needs. The authors were asked many times to write a simple and clear guide to the identity. The book is written for people who are interested in why companies behave in the way they do and about how their behaviour relates to their appearance. It is aimed primarily at managers, particularly those who may be involved in shaping their company and brand image i.e. executives in general, marketing and PR people. The book will also interest not only young people who think of going into business but the students involved in art and design as well. The book touches some historic issues of identity. It shows appropriate historical analogies. The colourful pictures and drawings present roots and grounds of modern thinking; from totem, catholic church to medieval heraldry, from AEG to Orange. It shows the nature of many companies, from a small family business Pellowski to a huge organization such as Poczta Polska employing up to 100 000 people. The publication presents the development of CI in Poland. Substantial changes in approach to the "image problems" are illustrated by examples from Polish banking sector. Changing consumers' behaviour have resulted in market oriented strategies, i.e. McBank and internet bank. The book concentrates on state owned organisations as well as on multinational organizations, making business strategy visible through design. Identity has now moved way beyond the commercial area. More and more sport events, cities and regions use the tools of identity in creating the desired image. The book presents the development of the identity concept, highlighting trademarks, visual systems, corporate identity and branding. Graphic design begins with an holistic approach emphasising behaviours, communications as well as the visual image. Significant management resource, helps managers build successful brands. Because of the high visibility and impact of major brands, the changes underline a turning point in organization's life. Branding programmes are emerging as a result of economic change. The book focuses on the factors, which lie beyond identity programmes. It presents answers to the discussions concerning identity in a clear and straightforward manner. The book acts as a practical information guide, leading the reader, through the stages of beginning and managing identity programmes. Step by step the book tackles issues, such as: Investigation - understanding the situation, Strategy - finding the recommendations, Design - developing the identity, Management - running the programme, Introduction - communicating the vision, Implementation - making it happen. Additionally it presents a wide spectrum of qualitative and quantitative research methods, as well as visual and ergonomic tests. Each paragraph supplies useful information's, sample documents, key points and relevant examples. The change of identity involves the risk of making fundamental mistakes. Advise on how to avoid such mistakes and make the programme as effective as possible is based on the experience of guiding and consulting almost 200 companies through the process of changing identity. Finally the authors focus on the role of consultants, as an identity advisor.


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Iwona Sobol

INTERNATIONAL FACTORING

Oficyna Wydawnicza, Kraków 2005

The main goal of the book is to present factoring as an efficient tool of financing of export. The publication contains among other things:

·        the definitions, the origin and the forms of factoring,

·        the comparison between factoring and other tools of finance,

·        the indication of benefits and disadvantages of international factoring,

·        the presentation of regulations that have impact on the development of international factoring,

·        the analysis of the volume and the structure of world factoring turnover and the presentation of biggest factoring markets.

The separate chapter of the book acquaints the readers with Polish factoring market. It covers legal and economic issues, the market structure and volume, the perspectives of the development of the market. The very important part of this chapter is an analysis of benefits and costs of using factoring by Polish exporters.

The book should be of interest to international business, banking and finance students. It is also useful for business people, especially those engaged in foreign trade. 


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Eugeniusz Gostomski

COUNTERTRADE IN CONTEMPORARY WORLD ECONOMY

Wydawnictwo Uniwersytetu Gdańskiego, Gdańsk 2004


The aim of the dissertation is to present a systematic, orderly arrangement of knowledge about the role of countertrade in contemporary world economy, in particular to define the reasons of its existence, to classify its forms, present the directions of its evolution and sketch the idea of planning and implementation of countertrade transactions in a company. The dissertation presents as well the role of banks in international countertrade and the attitude of the GATT/WTO, IMF and OECD towards that form of trade exchange. The whole concept of the dissertation is directed towards the verification of its fundamental thesis, claiming that the countertrade is a rational response of business entities to distortions in the operation of the mechanism of competition in international markets resulting from crisis developments in world economy, payment difficulties and protectionist practices applied by governments of a number of countries. Under conditions of market imperfections it facilitates the realisation of requested goals in the sphere of foreign trade; mainly, however, of a short-term nature. The author used the theory of market distortions to explain the basic issues of international countertrade.


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PROBLEMS OF THE CONTEMPORARY WORLD ECONOMY

PAPERS AND MATERIALS OF THE INSTITUTE OF INTERNATIONAL BUSINESS, NO 19

Edited by Hanna Treder

Fundacja Rozwoju Uniwersytetu Gdańskiego, Sopot 2004

 The following edition of scientific papers contains the latest results of the research which have been done by academic teachers in the Institute of International Business, University of Gdańsk. There are some presented problems, which concern global economy as well as the Polish market and its role in the EU structures. The wide range of analyzed issues contains of:

·    The problems of international markets

·    The role of Poland in the international economic system

·    Organization and management of economic procedures

·    The financial markets operations

The Institute of International Business usually invites for participation in publication some scientists from cooperating institutions. In described edition there are also some papers of academic teachers from the Moscow Institute of International Relations.
Some information of special events in the Institute present an important part of the Papers and Materials.  There are presented achievements and publications of the Institute’s staff. Moreover the book contains also some students’ achievements in the different fields of activity.

 


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Danuta Marciniak-Neider

SETTLEMENTS IN INTERNATIONAL TRADE

Polskie Wydawnictwo Ekonomiczne, Warszawa 2004


This book consists of 14 chapters (324 pages) and presents the international trade finance. The publication describes: terms of payment and terms of delivery in international trade, countertrade, documentary credits, documentary collections, bank guaranties, cheques, bills of exchange, international trade documentation, factoring, forfaiting, ICC rules for international payments.
The integral part of the book are export/import cases and exhibits of payment and trade documents.
This is a comprehensive and essential publication for international business, banking and finance students, as well as a guide for exporters and importers.


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BUSINESS CYCLES - THEORY, ANALYSIS AND PRACTISES

Renata Orłowska, Sylwia Pangsy-Kania

Fundacja Rozwoju Uniwersytetu Gdańskiego, Gdańsk 2003


The handbook includes description of some issues connected business cycle: theory, analysis and practice. The book refers to basic problems in business cycle, and contains of 5 chapters:
Part I – Classic and contemporary business cycle - idea and characteristic.
Part II – Causes of cycle – theories of business cycle.
Part III – International flows and business cycle.
Part IV – Intervention and stability of economic growth.
Part V – Methods of diagnosis and prognosis.
There are questions on the end of each part, and dictionary of important business cycle words finally. This book should be of interest for students.


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DIAGNOSIS OF BUSINESS CYCLE IN POLAND

Edited by Sylwia Pangsy-Kania, Krzysztof Piech,

Dom Wydawniczy ELIPSA, Warszawa 2003


 
The book includes description of diagnosis in business cycle of Poland and refers to the newest tendencies of economic situation. This is a comprehensive publication, which covers the essential knowledge about business cycle in Poland during recent years. The authors are scientists and researchers from universities (Warsaw School of Economics, Poznań University of Economics, University of Gdańsk) and independent research institutes (Center for Social and Economic Research, The Gdańsk Institute for Market Economics, Foreign Trade Research Institute, Ipsos).
The book numbering 320 pages divided into 5 chapters:
Part I – Theoretical aspects of business cycle analysis.
Part II – International business cycle and economy of Poland.
Part III – Financial aspects of business cycle.
Part IV – Sector analysis of business cycle in Poland.
Part V – Consumers versus business cycle.
This book should be of interest for scientists, researchers, students studying business cycle, economy, international economics and other institutions interested in economic situation in Poland.


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STUDENTS PAPERS OF THE FACULTY OF ECONOMICS

OUR STUDY No. 1/2003


This is the first edition of scientific papers, contains the results of research which have been done by students of Faculty of Economics.



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Edited by Danuta Marciniak-Neider and Janusz Neider

FREIGHT FORWARDER's HANDBOOK


Published by POLISH INTERNATIONAL FREIGHT FORWARDERS ASSOCIATION, Gdynia 2003



The handbook covers the essential knowledge needed to obtain FIATA diploma in freight forwarding (by vocational training and examination). This diploma is recognized by freight forwarding companies world-wide as a proof of competence.
International Federation of Freight Forwarders Association in Zuerich approved the manual as the training material used by Polish International Freight Forwarders Association for vocational training/education.
The handbook consists of 18 chapters:
Principles of freight forwarding business in Poland and other countries; Transaction in foreign trade; Terms of delivery in foreign trade; Terms of payment in foreign trade; Marketing in freight forwarding companies; Maritime transport; Rail transport; Road transport; Inland waterway transportation; Air transport; Multimodal transport; Principles of logistics; Carriage of dangerous goods; Customs procedures in foreign trade; Transport insurance; Storage of goods; Information technologies in freight forwarding industry; Some remarks about ethics in business.
The contents contain 341 guestions and answers on 445 pages and 31 transport documents in annex.


 

 

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BASICS OF INTERNATIONAL BUSINESS

Edited by Hanna Treder,

Pub. University of Gdańsk, Gdańsk 2003


The book includes description of some issues connected with running business on foreign markets. The authors of the book are academic teachers of the Institute of International Business, who are engaged in research work.
The part of the book is devoted to the role of government in foreign trade area. There were discussed: problems of abroad turnover regulations, instruments of export backup and duty politics. Moreover the publication contains issues in which foreign trade transactions are broadly described. Not only the financial aspects of transactions but also insurance and transport problems are explained in the book.
This book should be of interest for students, who are studying international business or other economic specialties in the field of international business relations. It can be also useful for importers and exporters who search for sources of extending their knowledge about terms of running business abroad. The wide range of presented ideas help a reader to prepare himself for making decisions about business transactions.


 

 

 

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EVENTS AND TENDENCIES IN THE WORLD ECONOMY.

PAPERS AND MATERIALS OF THE INSTITUTE OF INTERNATIONAL BUSINESS, NO 18

PRACE I MATERIAŁY INSTYTUTU HANDLU ZAGRANICZNEGO, NR 18

Edited by Hanna Treder

Pub. University of Gdańsk, Gdańsk 2003


The following edition of scientific papers contains the results of research which have been done by academic teachers in the Institute of International Business, at the Department of Economics. There are also some papers of postgraduate students.
The wide range of analyzed issues contains of:
The problems of international markets
The role of Poland in the international economic system
Organization and management of economic procedures
The financial markets operations
Description of the most important events in the Institute of International Business is also the part of Papers and Materials. There are presented some achievements of the Institute’s staff in performing duties at the Department and at the University. Moreover the book contains also the list of publications, thesis of doctors and assistant professors and master’s thesis. There were noted down students’ achievements in the field of science activity.


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Danuta Marciniak-Neider

TERMS OF PAYMENT IN INTERNATIONAL TRADE

Pub. University of Gdańsk, Gdańsk 2003


This book (third edition) presents the methods and terms of payment in international trade. The publication describes: bills of exchange, cheques, documentary collection, documentary credit, bank guarantees and bonds, costs of bank operations, international factoring, forfaiting, International Chamber of Commerce rules for international payments. The integral part of the book are exhibits of payment documents.
This is a comprehensive and essential publication for international business students as well as a guide for exporters and importers.


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Joanna Pietrzak

COMPETITIVE FACTORS IN RETAIL BANKING

Pub. University of Gdańsk, Gdańsk 2002


The book refers to the newest tendencies in the retail banking sector. Technological revolution along with the deregulation of financial services business in most of the countries poses serious threats to the position of banks. The threat comes from the activity of non-bank institutions as well as from the changing habits of the customers. This makes it necessary for retail banks to change their management policies and to follow the pattern of commercial multi-service businesses rather than the old-style financial institutions. In particular, banks must develop new competences and management skills refering to non-traditional intagible assets as: brand, marketing communication and customer relations.
The author identifies the key success factors in retail banking. They are as follows:
Size (critical mass) – including the biggest M&A transactions in the banking sector, technologial and data-processing infrastructure, multi-channel distribution (including e-banking and m-banking), distinctive market strategy, strong brand policy, continuous customer relationship
This book should be of interest for students studying banking, management and marketing. It should be also of use for managers of banks and other financial institutions.


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Edited by Bohdan Jeliński

POLISH FOREIGN TRADE POLICY

Pub. University of Gdańsk, Gdańsk 2002


This publication includes issues and problems, the knowledge of which is especially important and useful in relation to the transformation process of the Polish economy, and in particular the countries international trade and Poland’s active and advanced actions aimed at the country’s integration with the European Union. This book incorporates the norms and regulations governing the economic relations of Poland with its external partners over the last 10 years of the 20th century. This facilitates the description of the rules governing the construction and implementation of the tools of Polish international trade policy.
This book, numbering 456 pages divided into 10 chapters, discusses the extent of Poland’s relations with its external partners, the basis for and measurement of the Polish economy’s international competitiveness, typical rules governing the construction and extent of the international trade tools being at the disposal of Polish business entities, how this policy is put into action and its macroeconomic underpinnings, the customs policy, the policy of export support, ways to direct imports, the technical and administrative barriers to international trade management, a country-specific control system of international trade of multiple-use commodities and technologies and an outlook on the external conditions of Poland’s international trade policy. The book includes 43 tables and 35 charts, and a 22-page appendix, which includes an organized overview of all the legal acts, as of December 31st 2001, governing Poland’s trade with its external partners. The frequent use of bold text to highlight the essential theories, etc enhances the book’s user-friendliness. The book was born out of the desire to provide both the students of international trade relations and business managers with a concise and up-to-date compendium of the knowledge on the theoretical backgrounds and current state of the Polish international trade policy. The writing process was directed by the major experience from international trade history, that small trade is created by the market but big trade is created by politics.
For information regarding the possibilities for the purchase of this textbook please contact the University of Gdansk Publishing House on the provided e-mail address.


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Edited by Anna Maria Nikodemska-Wołowik

MARKETING - CASE STUDIES

Pub. University of Gdańsk, Gdańsk 2002


Edited by Anna Maria Nikodemska-Wołowik
MARKETING – CASE STUDIES
Pub. University of Gdańsk, Gdańsk 2002
The publication consists of more than 20 different case studies, presenting mostly Polish companies. The organizations are shown in real situation when a market decision must be made. The authors have divided all the cases into 4 chapters, other words into 4 main problem areas:
Marketing strategy,
Marketing-mix,
Marketing research,
The example of marketing strategy presentation.
Each case study contains a number of tasks and questions after a company description.
Owing to the book the readers can be much closer to the practical aspects of marketing. The publication may become a very useful tool for workshops, particularly when the readers solve problems in small groups.


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Edited by Tadeusz Szczepaniak

TRANSPORT AND FORWARDING  IN INTERNATIONAL TRADE

Polskie Wydawnictwo Ekonomiczne, The second edition, Warszawa 2002

This book is an academic textbook which up to the present is the only didactic aid on the Polish market for students of economics specialising in international transport and forwarding. The book is also for those readers who want to individually broaden their knowledge in this area. The issues covered in this book are: economic and social functions of transport in international relationships, functioning of transport market, modes of transport taking part in serving international trade, transport policy, logistics - a modern tool of physical goods distribution, transport and forwarding process management and also functions and activities of forwarding agents - organisers of international goods traffic


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Sławomir Antkiewicz

SHARES AND BONDS IN CORPORATE FINANCE

Publ. Biblioteka Menedżera i Bankowca, Warszawa 2002


The publication presents possible applications of two instruments of the capital market - shares and bonds, as a long-term financing tool for Polish enterprises.
This book can be useful for both students specializing in financial markets and corporate finance and practitioners, particularly those involved in management.


 


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Edited by Danuta Marciniak-Neider

INTERNATIONAL TRANSPORT AND FORWARDING

Pub. University of Gdańsk, Gdańsk 2001


This publication is dedicated to Professor Tadeusz Szczepaniak on his 70th birthday. 13 authors present the different aspects of international transport and forwarding: transport policy, transit, changes in railway transportation and ocean shipping, international freight forwarding.


 

 


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Edited by Ewa Oziewicz

INTEGRATION PROCESSES IN THE CONTEMPORARY WORLD ECONOMY

Wydawnictwo Naukowe PWN, Warszawa 2001


“Integration Processes in the Contemporary World Economy” edited by Ewa Oziewicz is a collective work with the contribution of four authors from the Institute of International Business of the University of Gdańsk: A.B. Kisiel-Łowczyc, A. Makacia, E. Oziewicz i K. Żołądkiewicz.
The book contains nine chapters (279 pp), many tables and drawings accompanied by a large bibliography.
As economic integration around the world has had a major impact on many economies, the authors provide a comprehensive as well as exhaustive review of regional trading blocks all over the world.



Edited by Jerzy Kujawa

Co-authors: Zenon Kamiński, Danuta Marciniak-Neider, Jerzy Orzechowski

MARDIC

THE DICTIONARY OF ENGLISH TERMS, PHRASES, EXPRESSIONS, ABBREVIATIONS AND ACRONYMS USED IN INTERNATIONAL TRADE, SHIPPING, MARINE INSURANCE AND FREIGHT FORWARDING

Publ. University of Gdańsk, Gdańsk 2001



The dictionary provides extensive coverage of English terms, phrases, expressions, abbreviations and acronyms used in international trade, shipping, marine insurance and freight forwarding.
MARDIC as a specialistic, professional dictionary of Business English has been expertly and skilfully prepared to meet the requirements of international business students and business people in maritime industry.


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Sylwia Pangsy - Kania

ZADŁUŻENIE ZAGRANICZNE POLSKI



Publ. University of Gdańsk, Gdańsk 2001

This is the only one publication on polish market, which describes the problem of external debt in Poland. The book presents for example: the process when Poland became heavily indebted, new techniques of reduction of the foreign debt to which belong: debt for equity swap, debt for nature swap, Brady Bonds, buy-back, stages in solving the problem of Poland’s debt during the period of economic transformation, with particular consideration of the importance of agreements with the Paris Club and the London Club and innovative techniques of foreign debt reduction, which were very significant during the solving of the Polish debt problem.

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Anna Maria Nikodemska-Wołowik

RULES OF EFFECTIVE PRESENTATION IN BUSINESS

Publ. University of Gdańsk, Gdańsk 2000

The handbook focuses on the rules of effective presentation during business meetings. It is addressed to everyone who wants to develop his or her skills as a successful presenter. The author suggests that a formal presentation, which is prepared perfectly, can become one of company strengths and can add value. A success in business depends also on the way of preparing a personal image.
The book shows three main stages in a presentation process: collecting essential information, preparing step-by-step the meeting and conducting the presentation. The hints also helps to survive in unexpected and difficult situations.



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Pod redakcją Zygmunta Krasuckiego

TRANSPORT I SPEDYCJA W HANDLU ZAGRANICZNYM

Wydawnictwo Uniwersytetu Gdańskiego, wydanie drugie zmienione, Gdańsk 1997, 2000 r
.

Książka, od ukazania się jej pierwszego wydania w 1994 roku, spełniała, i do dzisiaj pełni, funkcję podstawowego podręcznika akademickiego dla słuchaczy ekonomicznych kierunków studiów uczelni państwowych i prywatnych w Polsce, którzy w swoich programach studiów mają wykłady z zakresu ekonomiki i zarządzania transportem obsługującym międzynarodową wymianę towarową.

Prezentowane tu jej drugie wydanie - poszerzone i uzupełnione – zawiera objaśnienie ekonomicznych oraz społecznych funkcji i zadań transportu, sposobu funkcjonowania rynku transportowego oraz zadań międzynarodowych organizacji transportowych pełnionych w ramach międzynarodowej współpracy w transporcie. Na tym tle w kolejnych rozdziałach omówiono gałęzie transportu obsługujące międzynarodową wymianę towarową, w tym transport intermodalny, logistykę i jej zadania jako narzędzia fizycznej dystrybucji dóbr w międzynarodowej przestrzeni, podstawowe koncepcje uprawiania polityki transportowej w obszarze międzynarodowej wymiany towarowej. Istotne miejsce w podręczniku zajmują też rozważania odnoszące się do procesu transportowego i jego przebiegu w warunkach przewozów międzynarodowych, a także do spedycji, która jest narzędziem praktycznej realizacji tego procesu.

Książka, w zamierzeniu jej autorów, może być pomocna także tym czytelnikom, którzy szukają rozwiązania konkretnych problemów leżących w sferze ekonomicznej problematyki transportu międzynarodowego, bądź pragną samodzielnie pogłębiać swoją wiedzę z tego zakresu.

Autorami książki powstałej w ramach Zakładu Transportu Międzynarodowego i Spedycji Instytutu Handlu Zagranicznego UG są: Zygmunt Krasucki, Danuta Marciniak – Neider, Janusz Neider, Tadeusz Szczepaniak.



Dorota Simpson

MODELE STRATEGII MARKETINGOWYCH I MOŻLIWOŚĆ ICH ZASTOSOWANIA W PRZEDSIĘBIORSTWACH SPEDYCYJNYCH

Wydawnictwo UG, Gdańsk 1999


Książka może być wykorzystana zarówno przez studentów specjalizujących się w marketingu usług, jak i przez przedstawicieli praktyki gospodarczej, w szczególności sfery transportowo-spedycyjnej, dla których przydatne będą zaproponowane w pracy modele strategii marketingowych ze wskazaniem warunków towarzyszących ich implementacji zawarte w rozdziale czwartym. W pracy zawarte zostało między innymi omówienie tematyki związanej z klasyfikacją usług oraz wykorzystaniem instrumentów marketingowych w procesie adaptacji firmy do zmieniających się warunków otoczenia rynkowego.


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Anna Maria Nikodemska-Wołowik

QUALITATIVE MARKETING RESEARCH

Polish Economic Publishers, Warsaw 1999

The handbook is designed as an indispensable reference book for the researcher, who wants to improve his or her skills, as well as for those responsible for buying, using and applying qualitative marketing research in their organizations.
This handbook comprises four basic sections: the value of qualitative marketing research to business today, the stages of qualitative marketing research process, the application of research methods and the role of enabling techniques.
It also focuses on real life business applications of qualitative marketing research – owing to a lot of cases, which are specially prepared for the book.


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Ewa Oziewicz

FOREIGN DIRECT INVESTMENT IN ECONOMIC DEVELOPMENT OF SOUTH-EAST ASIAN COUNTRIES (ASEAN)

Publ. University of Gdańsk, Gdańsk 1998


Honoured with Minister of National Education Award, the publication “Foreign Direct Investment in Economic Development of South-East Asian Countries (ASEAN)” written by Ewa Oziewicz (273 pp.) appeares to be the first book on the South-East Asia in Polish.
Foreign direct investment used to be treated in a very controversial way by the host developing economies in the past. Today nobody denies its positive role in the development of host economies, although its influence as well as the rate of this influence have not been thoroughly checked and analysed so far.
The book focuses on the ASEAN countries' experience with FDI in the past. The dynamic growth sustained for so many years in those economies, being called the "Asian miracle", was to a great extent connected with FDI, especially in the last two decades.


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Danuta Marciniak-Neider, Janusz Neider

INTERMODAL TRANSPORT

Polskie Wydawnictwo Ekonomiczne, Warszawa 1997

This book presents the concept of intermodality, intermodal transport units, technigues and infrastructure, the management of transport chain (the role of multimodal transport operators, carriers and freight forwarders), transport documentation , the commercial and legal aspects of intermodal transportation, the conditions of intermodal transport development in European Union and Poland, the structure and organisation of intermodal traffic in USA

 

 


 

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Zygmunt Krasucki

CONTEMPORARY THEORIES OF ECONOMIC DEVELOPMENT OF LESS DEVELOPED COUNTRIES

Publ. University of Gdańsk, second edition, Gdańsk 2000